उत्तराखंडी ई-पत्रिका की गतिविधियाँ ई-मेल पर

Enter your email address:

Delivered by FeedBurner

उत्तराखंडी ई-पत्रिका

उत्तराखंडी ई-पत्रिका

Monday, November 17, 2014

Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators

 टूर ऑपरेटरों द्वारा ग्राहक मनोविज्ञान आधारित  बाजार विभजितिकरण

                                      (Tourism and Hospitality Marketing Management for Garhwal, Kumaon and Hardwar series--107   
                                  उत्तराखंड में पर्यटन  आतिथ्य विपणन प्रबंधन-भाग 107   

                                                              लेखक :::: भीष्म कुकरेती  (विपणन  विक्रीप्रबंधन विशेषज्ञ )


 टूर ऑपरटर ग्राहक के मनोविज्ञान को आधार से भी बाजार विभाजित कर सकते हैं -
१- ग्राहक की  रोमांच/ऐडवेंचर  की इच्छा 
२- रिस्क लेने की इच्छा 
३- धार्मिक अनुसंधान , धार्मिक अनुष्ठान , सामाजिक स्थिति ज्ञान पिपासा
४- चुनौतियां स्वीकारोक्ति 
५- आराम व सुविधाएं भोग 
६- क्रियाशील छुटियाँ विताना 
७- खुला वातावरण या अन्य वातावरण 


opyright @ Bhishma Kukreti  17 /11//2014  

Contact ID bckukreti@gmail.com
Tourism and Hospitality Marketing Management for Garhwal, Kumaon and Hardwar series to be continued ...

उत्तराखंड में पर्यटन  आतिथ्य विपणन प्रबंधन श्रृंखला जारी 

                                   
 References

1 -
भीष्म कुकरेती, 2006  -2007  , उत्तरांचल में  पर्यटन विपणन परिकल्पना शैलवाणी (150  अंकोंमें ) कोटद्वार गढ़वाल


Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and  Hospitality Industry Development  in Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Haridwar Garhwal, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development in Pauri Garhwal, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of  Travel, Tourism and Hospitality Industry Development  in Dehradun Garhwal, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Uttarkashi Garhwal, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Tehri Garhwal, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Rudraprayag Garhwal, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Chamoli Garhwal, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Udham Singh Nagar Kumaon, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Nainital Kumaon, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Almora Kumaon, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Champawat Kumaon, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development  in Bageshwar Kumaon, Uttarakhand; Customer Psychological Characteristics as Base for Market Segmentation for Tour Operators in Marketing of Travel, Tourism and Hospitality Industry Development in Pithoragarh Kumaon, Uttarakhand;