टूर ऑपरेटरों द्वारा प्रत्येक टूर बाजार के आकर्षणों का विशेलषण

Tour Operator Determining the Attractiveness of Each Tourism Market Segment 

                          टूर ऑपरेटरों द्वारा प्रत्येक टूर बाजार के आकर्षणों का विशेलषण

              ( Hospitality and Tourism  Marketing Management for Garhwal, Kumaon and Hardwar series--112 )   
                                  उत्तराखंड में पर्यटन व आतिथ्य विपणन प्रबंधन-भाग 112   

                                                              लेखक ::: भीष्म कुकरेती  (विपणन व विक्रीप्रबंधन विशेषज्ञ )

टूर ऑपरेटर को प्रत्येक बाजार को निम्न कोणो से नापना चाहिए -

१-बाजार का प्रतिवर्ष विकास दर 

 २-बाजार का साइज (रुपयों में, रोजगार में आदि )

३-वर्तमान प्रतिस्पर्धी व उनका मार्केट शेयर 

४- उस बजार के कम्पनियों का सालाना मुनाफा 

५-बाजार प्रवेश की लागत व मुनाफ़ा कमाने तक की लागत 

६- सुचना -संचार में सुविधाएं व सरलताएँ 

७-बाजार प्रवेश हेतु निवेश की व्यवस्था 

८- वाह्य प्रभावकारी कारक 

Copyright @ Bhishma Kukreti  22/11//2014  

Contact ID bckukreti@gmail.com

Tourism and Hospitality Marketing Management for Garhwal, Kumaon and Hardwar series to be continued ...

उत्तराखंड में पर्यटन व आतिथ्य विपणन प्रबंधन श्रृंखला जारी …

                                    References

1 -भीष्म कुकरेती, 2006  -2007  , उत्तरांचल में  पर्यटन विपणन परिकल्पना , शैलवाणी (150  अंकोंमें ) , कोटद्वार , गढ़वाल

Determining the Attractiveness of Each Tourism Market Segment inMarketing of Travel, Tourism and  Hospitality Industry Development  in Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Haridwar Garhwal, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development in Pauri Garhwal, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Dehradun Garhwal, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Uttarkashi Garhwal, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Tehri Garhwal, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Rudraprayag Garhwal, Uttarakhand;Determining the Attractiveness of Each Tourism Market Segment inMarketing of Travel, Tourism and Hospitality Industry Development  in Chamoli Garhwal, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Udham Singh Nagar Kumaon, Uttarakhand;Determining the Attractiveness of Each Tourism Market Segment inMarketing of Travel, Tourism and Hospitality Industry Development  in Nainital Kumaon, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Almora Kumaon, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Champawat Kumaon, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development  in Bageshwar Kumaon, Uttarakhand; Determining the Attractiveness of Each Tourism Market Segment in Marketing of Travel, Tourism and Hospitality Industry Development in Pithoragarh Kumaon, Uttarakhand;